Which is a holiday that was completely made up 5 years ago by Alibaba to increase online sales, and is now fucking huge. It’s an anti-Valentine’s Day day, where you shop online, and presumably try not to interact with anyone. What’s really scary is this shit is starting to go global. Somehow, I think we’re safe here, as I don’t see it displacing Veteran’s Day. Of course, Veteran’s day used to be Armistice day, so you never know.